Mailing List Management
Remove duplicate names and undeliverable addresses from your mailing lists for greater efficiency
Before you send out your next direct mail campaign, make sure your distribution list is as effective — and as cost-efficient — as it can be with KKP’s mailing list management services.
Over time, it’s easy to find duplicate names and inconsistent information in your customer and prospect database. “John J. Smith” may appear in one entry, “J. J. Smith” in another, and “Mr. & Mrs. John J. Smith” in yet a third. Addresses also may be out of date or incorrectly entered, therefore becoming undeliverable by Canada Post.
KKP’s database and mailing list management services include:
- List cleaning: After reviewing your mailing lists, KKP will clean your customer data by removing duplicate names and incomplete addresses. We’ll also format the data in a file that’s efficient for addressing and mailing.
- Data Append: If your business has purchased mailing lists from others to extend the reach of their campaigns, those may need to be merged with your existing mail marketing lists and cleaned up.
- List Acquisition: Does your business need help starting a customer database? KKP can help you acquire a list of prospects with interests and demographics that closely match those of your best customers. Target new markets with detailed insights into consumer lifestyle, behaviour, shopping habits, transaction patterns, and much more.
Trust KKP to handle your marketing database with the professionalism and privacy it deserves. Connect with your target prospects with list management services. Optimize your investment, gain insightful data, refine your mailing lists, and deliver high-performance marketing campaigns to the right audience.
Whether working with your own database, an acquired mailing list, or merging both, rely on KKP. Our list cleansing (or “deduping”) mail marketing service helps ensure that you’re not mailing to — and paying for — multiple mailers to the same target.
Are you getting everything you need out of your customer and prospect mailing lists?
Experts in all aspects of direct mail, KKP, can even take care of the design, printing, and mail preparation for you — right up to and including delivering your completed campaign to Canada Post! Contact KKP Canada today!
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